Privacy Policy

1. Introduction

Welcome to Lootpur (“we,” “our,” or “us”), accessible from https://lootpur.in. We are committed to safeguarding the privacy of our readers, subscribers, and visitors across the United States and internationally.

This Privacy Policy document outlines the types of personal and non-personal data collected and recorded by Lootpur, how we utilize and protect this information, and your legal rights under state and federal consumer privacy statutes.

2. Information We Collect

We collect information in two principal manners:

• Information You Voluntarily Provide: When you submit our online Contact Form, report an editorial correction, or subscribe to our newsletter, you voluntarily provide identifiers including your full name, email address, message subject, and correspondence content.
• Automatically Collected Log Data: Like most web publications, our servers automatically log standard network requests when you browse our site. This data includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamps, referring/exit pages, and click counts. These logs are non-personally identifiable and are used strictly to analyze usage trends and maintain server security.

3. Cookies & Tracking Technologies

Lootpur uses “cookies” (small text files placed on your device) to record visitor preferences, optimize page rendering speeds, and track aggregate user navigation across our site.

You can instruct your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some functional site features may behave differently if cookies are disabled in your browser settings.

4. Analytics & Web Measurement

We may use privacy-compliant web measurement tools, such as Google Analytics 4 (GA4), to understand how readers interact with our repair cost guides and calculators. GA4 uses first-party cookies to collect pseudonymous metrics, such as session duration, scroll depth, and geographic region at the state or city level. We do not transmit personally identifiable information (PII) to analytics providers.

5. Advertising & Google AdSense Disclosures

Lootpur is engineered to support third-party advertising networks, primarily Google AdSense. When enabled, third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website or other websites on the internet.

• Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visit to Lootpur and/or other sites on the Internet.
• Users may opt out of personalized advertising by visiting Google's Ads Settings or by opting out of a third-party vendor's use of cookies for personalized advertising through aboutads.info.

6. How We Use Collected Information

We use collected data solely for legitimate publication purposes:

• To operate, maintain, and optimize our home repair publication and calculator tools.
• To respond to your inquiries, correction submissions, and reader correspondence.
• To detect, prevent, and mitigate spam, fraudulent form submissions, and cybersecurity threats.
• To understand how consumers navigate repair guides to guide future editorial research.

We do not sell, rent, lease, or monetize your personal information or contact details to third-party data brokers or marketing lead aggregators.

7. Data Retention & Security

We retain contact form correspondence only as long as necessary to fulfill the purpose for which it was submitted (e.g., resolving a factual correction or replying to a consumer question), or as required to meet legal compliance obligations. We implement industry-standard HTTPS encryption and secure hosting configurations to protect data in transit.

8. US State Privacy Rights (California CCPA/CPRA, Virginia, Colorado)

Under state comprehensive privacy statutes—including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Virginia Consumer Data Protection Act (VCDPA), and the Colorado Privacy Act (CPA)—qualifying state residents have specific rights:

• Right to Know / Access: The right to request disclosure of what personal information we have collected about you.
• Right to Delete: The right to request the deletion of your personal data collected through our contact forms.
• Right to Non-Discrimination: We will never discriminate against any reader for exercising their statutory privacy rights.
• Opt-Out of Sale / Sharing: We do not sell your personal information.

To submit a verified consumer request under these statutes, email our editorial privacy desk at support@lootpur.in.

9. Children's Privacy

Lootpur is an informational publication targeted at adult homeowners, property owners, and renters. We do not knowingly collect or solicit personal identifiable information from children under the age of 13.

10. Contacting Our Privacy Officer

If you have questions, feedback, or concerns regarding our privacy practices, contact us at: